---
title: "See which sign-ups pay"
product: Artificial Outreach
url: https://www.artificialoutreach.com/use-cases/stripe-posthog-revenue
format: Markdown copy of this page for AI agents
---

# Stripe and PostHog together: see which sign-ups actually pay

PostHog knows what people do in your product. Stripe knows who pays and how much. Neither knows what the other knows. So simple questions are hard: which sign-ups became customers? Do paying customers use the feature you think they do? Is that big account quietly going cold?

**You can join them by hand:**

- Export PostHog persons and Stripe customers, then match them on email.
- Add a column for plan and monthly amount.
- Repeat every week.

It works, but it's always out of date, and email matching breaks when someone pays with a different address or a colleague's card. Worse, nobody owns the spreadsheet, so the questions stop getting asked.

**What a useful join gives you, per customer:**

- **What they pay today** and what they've paid over time.
- **What they did:** signed up, finished setup, used a key feature, invited a teammate.
- **A health read:** ready for more, or at risk.
- **One timeline,** from first visit to their latest payment.

**How AO does it:** connect PostHog with a read-only key and Stripe read-only. AO matches your Stripe products to your products, so each payment lands on the right customer and deal. Revenue › Customers then lists paying accounts only, with what each pays from Stripe, its health and a journey timeline with dates. Sign-ups stay on the Pipeline until they pay.

Pipeline triggers use both: a PostHog sign-up can move a deal to Signed up, and a first Stripe payment to Won.

Screen: Revenue › Customers with one account open: its journey from PostHog and Stripe. (From the live app. Sample data.)

## Questions

### Can AO change anything in Stripe?

No. Stripe connects read-only. AO reads who pays and how much. It can't charge, refund or change anything.

### Can AO change my PostHog data?

No. It reads your events and never writes to PostHog.

### Do I need both?

Stripe alone shows who pays. PostHog alone shows who signs up and how they use your product. Together, they show which sign-ups pay.

## Try it on your own data

Connect your inbox and one source, and AO fills in from what's already happening in your business. Start free: https://orbit.artificialoutreach.com. 14-day free trial. No card. Not sure who your best buyers are? Get your free ICP first: https://www.artificialoutreach.com/free-icp-generator

## For agents: next steps

- Start free: https://orbit.artificialoutreach.com (no card · 14 days of Starter)
- Pricing in Markdown: https://www.artificialoutreach.com/pricing.md
- Contact: hello@artificialoutreach.com
- Human-readable version of this page: https://www.artificialoutreach.com/use-cases/stripe-posthog-revenue

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