AI Marketing Automation — ICP Generation, Account Discovery & ABM Orchestration

OrbitOS Marketing Orchestration agent automates the full B2B marketing pipeline — from ICP generation and account discovery to personalized outreach sequences and ABM campaign execution. Generate a complete ICP in 8 minutes. Achieve 38% average reply rates.

Used by B2B marketing teams, demand generation managers, and revenue operations leaders to increase pipeline efficiency and reduce time spent on manual prospecting by 70%.

Your AI-Powered Marketing Command Center

Stop Guessing
Who to Target.

Stop juggling spreadsheets, manual research, and disconnected tools. Build campaigns that actually convert — from ideal customer profiles to personalized outreach — all in one intelligent workspace.

Marketing Orchestrator is your end-to-end GTM platform that helps B2B teams identify the right accounts, understand what they care about, and engage them with content that drives pipeline. Whether you're launching a new product or scaling your ABM motion, we turn weeks of manual work into hours of AI-assisted execution.

38%
Avg Reply Rate
(vs 8% industry avg)
15hrs
Saved Per Week
on research
10x
More Qualified
accounts found
5x
Faster Campaign
launches
00

The Old Way Doesn't Work

B2B marketing used to mean weeks of customer interviews, expensive data vendors, manual research, and generic outreach. Now you can do it all in days, not weeks — with AI that tells you exactly who to target and what to say.

❌BEFORE: The Manual Nightmare
•
2 weeks interviewing customers to build ICP
•
$8,000 spent on ZoomInfo for account list
•
40 hours manually researching each account
•
Generic outreach with 3% reply rate
•
6 weeks to launch campaign
✅AFTER: Marketing Orchestrator
•
10 minutes to generate ICP from product docs
•
$0 spent (AI discovered 847 matching accounts)
•
2 hours to review AI-generated intelligence
•
Personalized outreach with 38% reply rate
•
1 week to launch campaign
ROI: 5x time savings + 12x better engagement
01

Know WHO to Target

Stop guessing who your ideal customer is

Feed us your product details (or just your website URL), and we'll automatically build your Ideal Customer Profile — complete with firmographic criteria, buyer personas, and the exact signals that indicate buying intent.

Your Product Info
OrbitOS
"AI agents for product managers and sales engineers. Automate PRDs, RFP responses..."
✓ Website URL pasted
✓ AI analyzing positioning
Your ICP (Generated in 8 min)Fit Score: 92
Ideal Customer Profile
• Company Size: 50-500 employees
• Industry: B2B SaaS, Enterprise Software
• Tech Stack: Salesforce, HubSpot, Slack
• Buying Signals: Hiring PMs, raising Series B+
47 qualifying indicators identified
How it works:
→Paste your website or upload a product deck
→AI analyzes your positioning, features, and pricing
→Get a complete ICP with company size, industries, tech stack, and trigger events
→Export scoring rules to identify lookalike accounts
Real-world use case:
Sarah, VP Marketing at a SaaS company, spent 3 weeks interviewing customers to define her ICP. With Marketing Orchestrator, she uploaded her pitch deck and had a validated ICP with 47 qualifying indicators in 8 minutes.
✓ Turn 3 weeks of customer interviews into 10 minutes of AI analysis
02

Find Your Best-Fit Accounts

Find companies that actually match your ICP — automatically

Stop buying expensive lists of cold leads. Our AI searches millions of companies and surfaces the ones that perfectly match your ideal customer profile — not just by industry, but by business model, tech stack, and current priorities.

Target Accounts Discovered847 matches found
Acme Corp
Fit: 94
250 emp
$15M ARR
B2B SaaS
Just hired VP Product
TechCo Inc
Fit: 89
180 emp
$12M ARR
B2B SaaS
Series B announced
CloudSoft
Fit: 87
320 emp
$22M ARR
B2B SaaS
Expanding to EMEA
Enriched with tech stack, news, and contact details
How it works:
→Define your ICP (or let AI build it from your product)
→Set your target account criteria (company size, geography, technologies)
→AI discovers and scores accounts based on fit + intent
→Enrich each account with business intelligence, key contacts, and engagement signals
Real-world use case:
Marcus, a demand gen manager, needed to build a list of 500 healthcare tech companies for a product launch. Instead of spending $10K on a list from ZoomInfo, he used Marketing Orchestrator to discover 847 perfectly matched accounts — with contact details, tech stack, and recent news — in under 2 hours.
✓ Replace expensive data vendors with AI that finds accounts worth pursuing
03

Know Their Pain Points

See what keeps your buyers up at night — without reading 50 articles

Before you reach out, know what matters to them. We monitor news, funding rounds, leadership changes, and industry trends — then summarize the insights that matter for your pitch.

Account Intelligence Feed
Acme Corp - Funding Alert
"Series B $25M led by Sequoia. Hiring 50+ across product & engineering."
2 hours ago • TechCrunch
TechCo - Leadership Change
"New CRO appointed, former Salesforce VP. Focus on enterprise GTM."
1 day ago • LinkedIn
AI-Generated Summary
What keeps them up at night:
•Scaling product team from 10 to 50 engineers
•Need better PRD process for faster shipping
•CRO wants to shorten sales cycles with better proposals
→ Perfect timing for AI Product Manager + Sales Engineering Agent
How it works:
→Select target accounts from your discovery list
→AI monitors news, social media, and company updates
→Get real-time alerts on trigger events (funding, hiring, product launches)
→Review AI-generated summaries of business priorities and pain points
Real-world use case:
Jessica, an ABM strategist, was planning outreach to 50 enterprise accounts. Instead of manually researching each company, she let Marketing Orchestrator surface key insights: "Company X just hired a new CRO and is expanding into EMEA — perfect timing for our sales enablement platform."
✓ Turn hours of manual research into AI-powered account intelligence
04

Know WHAT to Say

Generate personalized messages for email, voice, and web

Stop staring at blank drafts. Tell us your campaign angle and target accounts — we'll generate personalized messages tailored to each account's pain points, recent news, and buying signals.

Email (Personalized)
Subject: Congrats on the Series B, Sarah
Hi Sarah,

Saw the Sequoia news—exciting! Scaling from 10 to 50 engineers is no small feat.

Most teams hit a wall around PRD velocity. We help PMs like you ship 5x faster...
✓ Account-specific context
✓ Recent news mention
✓ Pain point addressed
LinkedIn InMail
Your team's about to 5x. How will you keep PRD quality high while shipping faster?

Most VPs I talk to say "hire more PMs"—but that's expensive and slow.

What if AI could generate your PRDs in 10 min instead of 3 days?
✓ Opens with their challenge
✓ Contrarian insight
✓ Clear value prop
Voice (Call Script)
Opening:
"Hi Sarah, I saw Acme just raised $25M. As you scale to 50 engineers, I'm guessing PRD velocity is top of mind?"

Hook:
"We help product teams like yours ship 5x faster with AI-generated PRDs..."
✓ Context-aware opener
✓ Permission-based pitch
✓ Specific outcome
Every message includes:
✓Account-specific context (recent news, funding, leadership)
✓Pain points they actually care about
✓Clear value prop tied to their situation
✓ Create personalized content at scale without sacrificing quality
05

Execute Multi-Touch Campaigns

Launch campaigns across email, social, and content — from one dashboard

Stop jumping between 6 different tools to run a single campaign. Plan, execute, and track your outreach across channels — with AI that personalizes every touchpoint based on account context.

Multi-Touch Campaign200 Accounts • 6 Touchpoints
Day 1
Email
Sent
Day 3
LinkedIn
Sent
Day 7
Email
Scheduled
Day 10
Call
Pending
Day 14
Content
Pending
Day 21
Email
Pending
200
Accounts Targeted
47%
Email Open Rate
23
Meetings Booked
11.5%
Conversion Rate
✓ Every message personalized with account intelligence
✓ Automated scheduling across channels
✓ Real-time engagement tracking
How it works:
→Create a campaign and select target accounts
→Build multi-touch sequences (email, LinkedIn, content, calls)
→AI personalizes each message based on account intelligence
→Track engagement and pipeline impact in real-time
Real-world use case:
Rachel, a field marketer, ran a product launch campaign to 200 target accounts. Instead of sending the same generic email to everyone, Marketing Orchestrator personalized each message with account-specific pain points and relevant case studies. Result: 43% reply rate vs. her usual 8%.
✓ Run ABM campaigns that feel 1:1 without the manual work
06

Real Results from Real Teams

5x
Faster campaign launches
From 6 weeks to 1 week for full campaign execution
38%
Average reply rate
vs 8% industry average for cold outreach
$10K
Saved on data vendors
Replace ZoomInfo/Apollo with AI discovery
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